Training

Top Gun Dealer Marketing Online Course

The same dealership system as the live workshop, in modules a GM, marketing manager or BDC lead can work through across four weeks. It covers both halves of the store, because sales campaigns built without the service lane leave the most profitable department running on whatever walks in. Modules run in build order. Local search, store and service profiles first, then the vehicle and service page strategy, then the landing pages and forms, then paid campaigns with the sales-versus-service budget split worked out, then reputation and reviews, then the lead-handling module: routing, response-time standards, call and text cadences, scripts and the reporting that shows which leads were genuinely worked rather than marked closed. Each module ends with a build step, so completion means something is live or a standard is in force. Included in editable form: ad copy and offer angles for vehicle sales and service, landing page outlines, trade-in and service form layouts, BDC call and text scripts, the follow-up cadence by lead source, the equity-mining and service-reactivation campaigns, and the funnel tracking sheet from lead to delivered unit. A conditional revenue guarantee comes with this course: implement the playbook and increase your monthly revenue by at least 50% within 30 days and double it within 90 days, or the full fee is refunded — offered only to businesses that complete every module and its build step, implement the campaigns, lead-handling standard and follow-up process as taught, and supply the before-and-after revenue records the measurement depends on, and only under signed eligibility and client-obligation terms that define the revenue baseline, the 30-day and 90-day start dates, the measurement method and the refund process. Advertising budget, tools and third-party charges are your own and are separate from the course fee.

Investment

$2,000 one-time

Timeline

Self-paced, built to complete in 4 weeks

Starts with

A 30-minute call

Pricing may vary based on project scope, ad spend, platform requirements, integrations, travel, production requirements, and custom deliverables. Final pricing is confirmed in the client proposal or service agreement.